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How To Target a Company you want to Work For

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Most jobseekers will have an ideal company that they wish to work for. While it may not always be possible to work directly for them in a lot of cases, it may be worth taking a closer look at exactly why you want to work for them.

Noting down exactly what attracts you to that particular company can be of great help to you when looking for your ideal job. It may be the company ethos that most attracts you towards working for them, or it could be a great interest or passion for what the company makes, sells or promotes.

Whatever your list of reasons are for wanting to work for a particular company, it may be that there are other equally desirable companies out there that share many of the same values or benefits, but you have never really noticed them before. If this is the case, bear these companies in mind should you try and fail to gain entry to the exact company you want to work for.

It is always good to have a back-up plan in place. You may well find that the experience you gain by working for one of these other companies will stand you in good stead for opportunities at your desired company in the future.

If it is your absolute goal to work for a particular company above all others, then there are certain steps you can take to help you achieve this. Lets take a look at some top tips to help you stand a better chance of landing your desired job.

Do Your Homework

There is more to landing your dream job than simply posting your resume, crossing your fingers and hoping for the best. By doing your homework on a company before you apply for a job can make it much more likely for you to be accepted.

Learn everything you can about your target company. This will involve taking some time to read through the company website to familiarize yourself with every aspect of what they do. Read through press-releases and media information to see what sort of image they are portraying to the general public, or to their peers if they are a B2B company.

Does the company have a blog? If so, read through the posts and learn about the company culture and any charities they may support or sponsor. Check to see what local community interactions they have and if they are promoting any local events that they will be appearing at. If the company has a regular events calendar, make a point of going along whenever possible as this could be a great opportunity to learn more about the company and actually meet some of the staff that work there in person.

Check the company online profiles

A lot of companies are active on social media, so it is worth following them on Facebook, Twitter and LinkedIn. Glean as much information as you can about the company through LinkedIn. You may find the profiles of key members of staff on there that would be worth following and checking in with regularly to see if there is any mention of job opportunities.

Checking online profiles can also give you great insight into what it is like to work for the company directly from those who do. You may be able to build up some level of rapport with the company or particular members of staff via interactions on social media. It can be a great way to break the ice by meeting with people on social media that work for the company and you may even get some insider information that could prove very useful for your job application.

Hone in on the Job Requirements

What is expected of an employee in a certain role can differ greatly from company to company. Knowing that you can actually do the work required of you once you land a job with the company is going to be very important. Take a close look at past job descriptions that the company circulated that closely match the role you are after. By doing this you can figure out what skills they will be looking for and what the work actually entails.

When you craft your resume and cover letter make sure that you place more emphasis on those skills that are most valued for the particular role you want. This can be easy to do if you are actually applying directly for a current vacancy with the company by checking the job requirements in the advert. However, if you are simply speculating and sending in your resume in the hope they keep it on file for future reference, then it is crucial that you tailor it to exactly match the skills they desire. This way you can impress the company with your knowledge and skills before you even apply for a specific job vacancy.

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